Jianshan Becaome the First Pilot City in Asia-Pacific Region to Reduce the Harmful Use of Alcohol
Recently, Jiangshan government has signed a memorandum of strategic cooperation with Anheuser-Busch InBev and has beccome the first pilot city in Asia-Pacific region to reduce the harmful use of alcohol. AB InBev set Global Smart Drinking Goals last year and committed to launch six pilot programs across the globe. So far, AB InBev has already chosen Leuven in Belgium, Santa Cruz in Bolivia, Brasilia in Brazil, Zacatecas in Mexico, Jiangshan in China and will also choose one city in the USA.
This program will reduce the harmful use of alcohol by at least 10% by the end of 2020 through scientific research and intervention in key areas. The representative from Jiangshan government congratulated on the successful signing of the memorandum. He said that reducing the harmful use of alcohol will benefit both the country and ordinary people and cultivating the culture of smart drinking will be good for everyone. As one of the six pilot cities around the world and the only one in Asia-Pacific region, Jiangshan will be actively engaged in the program to reduce the harmful use of alcohol, which will also promote the development of tourism and help to build a “healthier Jianshan”. Relevant departments of the government will provide all-round and specially-tailored services to ensure the implementation of the program. Jianshan and AB InBev will strengthen communication and work together to promote new concept of healthy living and spread positive energy in order to inform consumers of the knowledge of alcoholic drinks and to build a civilized, harmonious and healthy society.